Roelof Assies, CEO, Philips East Africa, inaugurates the Philips Live! Innovation Experience in Nairobi, providing a glimpse into the future of healthcare

Around the globe, disruption, innovation, and the rapid pace of technological development is reshaping consumer experience, as well as the operating environment for organisations of all sizes and within every industry. The healthcare industry is no exception.  Today, technological and business innovation is empowering companies and healthcare professionals to deliver medication, treatment, as well as more effective care to patients quicker and more efficiently resulting in better care that is accessible to many more people than ever before. The latter is vitally important at Philips (, which strives to deliver personal, meaningful innovation that has a positive impact on people’s lives.

“Our mission is to improve the lives of 3 billion people by 2025. This is a bold and daring vision. But looking at the state of the world, it is a path worth taking,” Roelof Assies, CEO of Philips East Africa, stated today at the opening of thePhilips Live! Innovation Experience in Nairobi.

The Philips Live! Innovation Experience 2016 provided a glimpse into the future of healthcare; attendees were taken on an experiential tour through an immersive setting, highlighting solutions that enable people to live a healthier life, innovations that make care highly personalised and more widely available to those who need it, and ways in which connected care empowers healthcare practitioners and patients – especially in cardiology care.

“Innovation has been and will always be at the heart of Philips and the Philips Live! Innovation Experience underlines how we are pushing the boundaries to improve people’s lives with a host of localised solutions and services. With a presence in Africa for over 100 years Philips is committed to providing effective, sustainable and value based solutions to the continent. We hope to inspire our customers and partners and demonstrate the steps we can take together to improve people’s lives across the continent,” added Roelof Assies.

Cardiology care was a key theme at the event; cardiovascular disease is the number one cause of death globally, accounting for 17.3 million deaths per year, and is expected to grow to more than 23.6 million by 20301. Yet, most cardiovascular diseases can be prevented by changing behaviours and eliminating risk factors. The event showcased, innovations that can help clinicians treat cardiovascular disease by speeding detection, diagnosis and treatment, driving more effective recovery and home care, and encouraging prevention and healthy living.

Digital technologies are empowering people to take more control of their health and lead healthier lives. Data and connected solutions help deliver the relevant information at the right time – enabling healthcare professionals to make first-time right decisions, achieve better outcomes at lower costs, and facilitate care models that put patients at the centre of care.

Thanks to advances in imaging and monitoring technologies, combined with rapid development in digital health data and cloud computing, Philips is leading the transformation of the healthcare industry and creating highly integrated, personalised care with better outcomes at lower costs.

As part of the experiential setting at the event attendees were able to see several solutions centred on improving healthcare delivery under three themes :

Reinventing Cardiology | Access to Care | Personalisation of health

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